Lalabu | Babywearing, simplified.

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Four dads wearing their newborns in Dad shirts in front of a green backdrop.

Four dads wearing their newborns in Dad shirts in front of a green backdrop.

UP TO 50% OFF SITEWIDE

BLACK FRIDAY DEALS

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Shop Dad Shirts

Dad wearing a newborn in a long sleeved black dad shirt in front of a green backdrop.

Dad Shirt | Black

was $84.95 now $67.96

Dad wearing a newborn in a long sleeved fern dad shirt in front of a green backdrop.

Dad Shirt | Gray

was $84.95 now $67.96

Dad Shirt | Fern

was $84.95 now $67.96

Dad Shirt | Natural

was $84.95 now $67.96

Shop Bestsellers

Rotating images of a dad putting his baby in the dad shirt.

20% OFF

DAD SHIRT

50% OFF

SOOTHE SHIRT

40% OFF

SIMPLE WRAP

Black snapback hat with the text Dad Life No Days Off embroidered in white.

GIFTS FOR DADS

'DAD LIFE' HAT

When men wear babies: brain boost, stress relief, less crying, Dad confidence, stronger bond.

When men wear babies: brain boost, stress relief, less crying, Dad confidence, stronger bond.

Logos for USA Today, Babylist, Men's Health, and Forbes.

New Releases for Dad! Grab the perfect gift.

New! Best gift for new dads. Black Dad Life Sweatshirt.

'Dad Life-No Days Off' Hoodie

was $79.99 now $67.95

New! Best gift for new dads. Black Dad Life snapback hat.

'Dad Life-No Days Off' Trucker Hat

was $39.99 now $33.99

New! Best gift for new dads. Black Dad Life Tee.

'Dad Life-No Days Off' Tee Shirt

was $47.50 now $40.37

New! Best gift for new dads. Die cut Dad Life Kangaroo Sticker

'Dad Life-No Days Off' Stickers

was $6 now $5.10

Four dads wearing their newborns in Dad shirts in front of a green backdrop.