Simple Wrap
$99.00 $74.25
How old is your baby?
Who'll be doing most of the wearing?
You're in the right place!
The Dad Shirt is built exactly for this — newborn, worn by dad. Pick your size above whenever you're ready.
The Soothe Shirt might be a better fit
Designed specifically for moms in the newborn stage — gentle, hands-free support while you heal.
Shop the Soothe ShirtThe Simple Wrap might be a better fit
Built for growing babies (13–28 lbs) who've moved past the newborn stage.
Shop the Simple WrapI’ve tried so many different carriers and THIS is the only carrier that is easy to use, comfortable for my baby and me and I don’t need anyone else’s help using it. I also don’t ever feel any shoulder aches. Plus it looks so cute with so many outfits!
L. Macfarlanee
Ultimate Mom Bundle Save 15%
Discount applied automatically at checkout.
One Size, Every Body
- No sizing to figure out — one size adjusts to fit most body types
Details & Care
Description
Soft like a traditional wrap, structured like a carrier — without the bulk or the confusion. Just clip it on, slip baby in, and go. No tying, no fabric to fuss with, no learning curve.
Designed for babies 13–28 lbs, the Simple Wrap is recognized as hip-healthy by the International Hip Dysplasia Institute, and it's the perfect next step once you've moved past the newborn stage.
Looking for something for the earliest days? The Soothe Shirt and Dad Shirt safely hold your little one up to 15 lbs.
Material and Care
Materials
Wrap: 68% Polyester, 30% Rayon, 2% Spandex for a soft, four-way stretch blend that hugs both of you for a secure, all-day comfortable fit. Head Support & Pouch: 92% Siromicro Modal, 8% Spandex — an ultra-soft, breathable modal blend that feels gentle against baby's delicate skin.
Care
Simple Wrap
$74.25
How to Wear
1
Clip
Clip the wrap around your waist.
2
Slip
Slip the straps over you and baby and slid your arms through the sides.
3
Adjust
Tighten the straps and spread the shoulder supports.
4
Go
You're hands-free in seconds.
Need Something For Dad?
